Does your Sixth Sense ever tingle during the first meeting? Did you ever get a feeling that you booked a wedding couple like them before, and they made you miserable? Difficult clients are everywhere. It’s hard to stay in business without dealing with a few every year. But some cross Read More
Archive for the ‘DJ & Lighting’ Category
Do You Offer Reception Planning Services?
More and more DJs are offering planning services. Should you jump on the bandwagon or leave it to the wedding planners? does the term reception planning confuse the client or get you paid more for a job anyway? Here’s what real DJ’s had to say Paul Hoke, Heirloom Entertainment “Yes, Read More
Why Holidays Are So Stressful For Wedding Pros
December is a slow month for weddings…Why are you so stressed? Professional Expectations – Corporate clients with Mona Lisa tastes, but Charlie Brown budgets (peanuts). Personal Expectations – If you are a caterer, you can’t bring store-bought cookies to the neighborhood cookie exchange. Even friends judge you at a different level Read More
The Dark Side Of Owning A DJ Business
By Shannon Underwood, Conference Director Wedding MBA Wedding couples don’t understand what they are paying for. The success of the reception depends on you. The hours put into the planning are sometimes unknown to the client. Brides and grooms are not paying for music. They are paying for an event Read More
A WALKING TALKING WEDDING DJ CLICHE
by Shannon Underwood How do you stand out from the crowd of wedding DJs who seem so much alike? Change up the way you talk about yourself. Instead of: “Put your special event into the hands of a professional disc jockey, guaranteed to make every moment into a memory. No Read More
If I Owned A DJ Company
By Shannon Underwood 1. I would only use pictures of couples or wedding guests on my on-line listings. I found many profiles with a picture of a DJ holding a mic; I think that visual message misses the mark. 2. I would sell ‘Dancing On A Cloud’ like Robert Walk out of Phoenix, Read More