Do you ever wish you were clairvoyant? Having the ability to prognosticate your future clients could potentially help you find your perfect bride-to-be fit. Below we look into our crystal ball to help you, the planner, find your perfect bride match based off of her dress selection. Princess Gown: This bride Read More
Archive for the ‘Wedding Planners’ Category
The Dark Side Of Wedding Planning
By Shannon Underwood, Conference Director Wedding MBA This is the Dark Side of Wedding Planning. Your old college roommate offers to take you for coffee. Then asks you to plan her entire wedding for free. You hold her dress while she pees. You redo her makeup when she says she Read More
Wedding Planning Disasters
By Shannon Underwood, Conference Director Wedding MBA You get blamed for everything. Other wedding pros think you are controlling. They don’t understand that any misstep will reflect on your reputation. The forecast is clear and sunny. The chairs are set, the trellis is overflowing with blooms, and the acoustic guitarist Read More
A WALKING TALKING PLANNING CLICHE
Stop Being the Same Wedding Planner By Shannon Underwood Wedding Planner Literature Slogans Instead of: “We make your dreams come true.” Try: “Cut your wedding budget by 25% without sacrificing your dreams, with one little step” White Dream Events Boca Raton, FL Wedding Planner Contact Us Message Instead of: “Thank Read More
If I Owned A Wedding Consulting Business
1. If I was a full service wedding coordinator I would stop taking a week of coordination in the high season even if your date(s) are currently available. Weeks or months later you will regret it when a top dollar client has to be turned down. 2. Explain the difference between a Read More